It has been 142 years since the birth of the blues…..Jeans that it! Levi Strauss from Bavaria and Jacob Davis, a tailor from Reno, NV, came together to invent a stronger work pant that included adding copper rivets to the pocket corners. On May 20, 1873 the patent for the denim product was granted. This innovation paved the way for what we now know as blue jeans. It's a global uniform worn by workers, students, travelers alike crossing multiple generations. Numerous companies have entered this lucrative market since those days. So zip up your favorite pair and toast on this anniversary. Thank you Levi and Jacob!